Retaining the solid theoretical foundation of the international edition this text helps students understand the complex marketing environment in which Southern African firms operate.
Business & Economics
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Principles of Marketing: Textbook – Philip Kotler
R230,00
Retaining the solid theoretical foundation of the international edition this text helps students understand the complex marketing environment in which Southern African firms operate.
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Business & Economics
Winning at New Products, 5th Edition : Creating Value Through Innovation – Robert Cooper
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